TikTok has become one of the most popular social media platforms, with over 1 billion monthly active users. As a content creator, it’s important to analyze your TikTok analytics to understand which of your videos resonate most with your audience. One key metric is seeing who has liked your videos the most.
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How to See Who Has Liked Your TikTok Videos
There are a few ways to check who has liked your TikTok videos:
Check Likes on a Specific Video
To see who has liked a specific video:
- Open the TikTok app and go to your profile
- Tap on the video you want to analyze
- Tap on the comment icon in the bottom right
- Select “Likes” at the top to view users who have liked that video
You’ll then see a list of users who have liked that particular video. You can click on their profile pictures to view their profiles as well.
View All Video Likes
To get a broader look at who has liked your videos:
- Go to your profile and tap the inbox icon
- Select “Likes” under the notifications tab
- Here you’ll see likes from all your videos, not just one specific video
This allows you to analyze your overall audience and see who your biggest fans are across all your content.
Use TikTok Analytics to See Top Likers
Beyond checking likes on individual videos, you can leverage TikTok Analytics to understand your top likers:
Access TikTok Analytics
First, access your TikTok Analytics:
- Go to your TikTok profile
- Tap the 3 bars in the top right
- Select “Analytics”
View Top Likers
In Analytics, go to:
- Content > Likes
- Switch the timeframe to “All Time”
You’ll then see your top likers of all-time. This shows who has liked your content the most historically.
Compare this to other time frames like the last 7 or 28 days to see if your audience is changing over time.
Optimize Your Content for Your Top Fans
Once you know who your biggest fans are, you can tailor and optimize your content specifically for them.
Analyze Their Profiles
Go through the list of your top likers and analyze their profiles in depth. See what kind of content they post and what their interests are. Look for any common themes among your biggest supporters.
Customize Content Accordingly
Use the insights learned to directly inform your content strategy going forward. For example, if your top fans love dance videos, focus more on that style of content.
You essentially want to double down on what your loyal audience already loves about your channel. This helps increase overall engagement.
Collaborate With Your Biggest Fans
Another great way to engage your top likers is to collaborate with them directly:
Reach Out for Collabs
Go through your list of top likers and reach out asking if they’d like to collaborate on a TikTok video. This could be a dance video, a comedy skit, a song, or anything creative.
Getting your most engaged fans involved in content creation is extremely powerful. It makes them feel valued and special.
Give Shoutouts
Even without an official collab, you can still involve your top fans by giving them shoutouts. Thank them for all the likes and support in your video captions or verbally within your videos.
People love acknowledgment and validation. So directly telling your biggest supporters how much you appreciate them helps strengthen that bond.
Track Your Progress Over Time
Keep checking your TikTok Analytics on an ongoing basis to see how your audience makeup and engagement is trending:
Schedule Regular Checks
Put reminders in your calendar to check your TikTok Analytics every 2 weeks or monthly. Look at your overall engagement, top likers, and any other key metrics.
Document Key Benchmarks
Keep track of key benchmarks month-over-month. For example, document how many top likers you have each month and your overall engagement rate.
This allows you to quantify your progress and see if content or collaboration initiatives are paying off.
Tips to Get More Likes on TikTok
Getting likes is critical for increasing visibility on TikTok. Here are some proven tips for getting more TikTok likes:
Leverage Trends
Stay up-to-date on the latest TikTok trends and challenges. Creating content tied to trends can help increase discoverability and engagement.
Use Captivating Thumbnails
Focus on eye-catching thumbnails using bold colors and compelling imagery. This helps grab attention as users are quickly scrolling.
Ask Viewers to Like Your Videos
Don’t be afraid to directly ask viewers to “double tap” and like your videos. Sometimes a simple call to action is effective.
Run Like Campaigns
You can incentivize likes by running creative campaigns. For example, “like this video and tag 3 friends for a follow back!”.
Collaborate With Nano/Micro Influencers
Do shoutout collabs with nano and micro-influencers in your niche. This can help expose your content to new audiences.
The more likes your videos get, the more TikTok will recommend them to others. So focus on producing captivating content and engaging your supporters.
Final Tips
Checking your TikTok Analytics to understand your top likers is invaluable for creators. You can use data-driven insights to directly inform your content strategy and increase overall engagement.
Some final best practices:
- Continue optimizing content for your loyal supporter base
- Collaborate directly with your most engaged fans
- Track engagement benchmarks over time
- Experiment with new content formats and ideas
Getting more likes and follows is a marathon, not a sprint. Stay committed to better understanding your audience and crafting content they absolutely love. By catering to your top fans, you’ll see positive momentum in your channel engagement and viewership.
