How To Follow Topics on Pinterest App

Pinterest is a visual discovery engine that allows users to find and save creative ideas. With over 400 million monthly active users, it is one of the largest social media platforms.

The Pinterest app allows you to conveniently access Pinterest on your mobile device. If you want to customize your home feed and discover new ideas, following topics is essential. Here is a step-by-step guide on how to follow topics on the Pinterest app.

Why You Should Follow Topics

When you first join Pinterest, you select a few general topics of interest like “Home decor”, “Recipes”, or “Fashion”. Pinterest then recommends pins based on these broad topics.

However, as you use Pinterest more, your tastes likely become more nuanced. For example, you may realize you specifically like Mid-Century Modern decor, vegetarian recipes, or streetwear fashion.

By following more specific topics, you can fine-tune your home feed to better match your interests. Getting an endless stream of on-topic inspiration is what makes Pinterest so addictive for many users!

How to Follow Topics on Mobile

Following topics is easy on both iOS and Android devices. Just follow these steps:

1. Open the Side Menu

Open the Pinterest app and tap on your profile icon in the bottom right. This will open the side menu.

Pinterest Side Menu

2. Tap “Following”

Scroll down and select “Following” from the side menu options. This will show all the topics, people, and boards you currently follow.

3. Select “Topics”

At the top, choose the “Topics” tab. This will display all the topics you are currently following.

4. Tap “Find Topics to Follow”

Hit the red “Find Topics to Follow” button at the top of the screen. This will open a list of recommended topics to follow.

5. Browse Topics

Browse down the list and tap on any topic to view it. You will see top pinners and pins for that specific topic.

6. Follow Desired Topics

If you find a topic relevant, tap the “Follow” button to add it to your home feed. The button will turn red when selected.

7. Finish Following

Once you have selected all desired topics, tap “Done” in the upper right. Pinterest will now add pins from those topics into your home feed.

Tips for Following Topics

Here are some tips to help you effectively follow topics on mobile:

  • Search for niche topics that specifically relate to your interests. For example, follow “social media marketing” instead of just “marketing”.
  • Tap related topics at the bottom of a topic’s page to discover more granular options to follow.
  • Occasionally review your list and unfollow stale topics that no longer interest you.
  • Follow influencers in your niche to see content they pin around your topics of interest.

Benefits of Following Topics

Following a diverse mix of niche topics on Pinterest has many benefits:

  • Personalized inspiration: See more pins that align with your specific tastes.
  • Discover new ideas: Broaden your horizons by encountering related topics.
  • Stay on trend: Follow timely topics like seasonal recipes or the latest fashion.
  • Professional development: Follow work-related topics to stay atop industry knowledge.

So refresh your Pinterest home feed by taking a few minutes to follow some new topics! With a tailored stream of ideas, you will find inspiration from Pinterest even more motivating.

About the Author

I am a social media marketing expert with over 10 years of experience helping brands strategically grow their presence. I am passionate about understanding ever-evolving platforms like Pinterest and helping both individuals and companies unlock their potential value.

In addition to covering major platforms like Facebook and Instagram, I create in-depth guides on optimizing emerging channels like Pinterest. My goal is to translate the latest platform best practices into actionable tactics you can implement right away.

I love assisting others in expanding their reach and visibility through strategic and thoughtful social media marketing. Please reach out if you need any help taking your profiles to the next level!