How to Create a Hyperlink to Specific Text or Section on a Webpage

Key Takeaways

  • Hyperlinks allow users to navigate between different web pages or sections within the same page
  • Internal links connect different pages within the same website, improving user experience and SEO
  • Anchor links help users quickly jump to specific sections on long web pages


Hyperlinks, commonly known as links, are the backbone of the World Wide Web. They enable users to navigate between different web pages or sections within the same page seamlessly. Creating hyperlinks to specific text or sections on a webpage is a crucial aspect of web development, as it enhances user experience and improves website navigation.

Types of Hyperlinks

There are several types of hyperlinks that serve different purposes:

Internal Links

Internal links connect different pages within the same website. They are essential for creating a well-structured and user-friendly website. By linking related content, you encourage visitors to explore more of your website, increasing engagement and reducing bounce rates. Internal links also play a vital role in search engine optimization (SEO) by helping search engines understand the structure and hierarchy of your website.[1][3]

External Links

External links point to web pages on different websites. They are useful for providing additional information, citing sources, or directing users to relevant external resources. While external links can be beneficial for users, it’s important to use them judiciously and ensure that they open in a new tab or window to prevent visitors from leaving your website.[2][3]

Anchor Links

Anchor links, also known as “jump links” or “in-page links,” allow users to navigate to specific sections within the same web page. These links are particularly useful for long pages with multiple sections, as they enable users to quickly jump to the desired content without scrolling through the entire page. Anchor links can be included in a table of contents or embedded throughout the content for easy navigation.[3]

Creating Hyperlinks

To create a hyperlink in HTML, you use the <a> (anchor) tag with the href attribute specifying the destination URL or anchor point. Here’s an example:

<!-- Link to an external website -->
<a href="">External Link</a>

<!-- Link to another page on the same website -->
<a href="/about.html">About Us</a>

<!-- Anchor link within the same page -->
<a href="#section2">Jump to Section 2</a>

For anchor links within the same page, you need to define an anchor point using the id attribute on the target element, like this:

<h2 id="section2">Section 2</h2>

Then, you can create a link that points to that anchor point using the # symbol followed by the id value:

<a href="#section2">Jump to Section 2</a>

Best Practices

When creating hyperlinks, it’s essential to follow best practices to ensure accessibility, usability, and SEO:

  • Use descriptive and relevant anchor text for links to provide context and improve accessibility.[3]
  • Ensure that links are easily distinguishable from regular text, either by using a different color or underlining them.
  • Avoid using generic phrases like “click here” or “more info” as anchor text, as they provide little context and can harm SEO.[3]
  • Use relative paths for internal links whenever possible, as they are more resilient to changes in the website’s structure.
  • Regularly check and update broken links to maintain a positive user experience.


Hyperlinks are a fundamental component of the web, enabling users to navigate between different pages and sections seamlessly. By creating well-structured and user-friendly hyperlinks, you can improve the overall experience on your website, increase engagement, and potentially boost your search engine rankings.[1][2][3] Whether you’re linking to external resources, internal pages, or specific sections within a page, following best practices for hyperlink creation is crucial for delivering an optimal user experience.